[ Chinese wardrobe network ] For a variety of stores, the role of the display cabinet is not much, and the sales of goods are increasingly dependent on the display cabinet. So for a clothing store, what kind of display cabinet should I choose to be able to display the products in the store better? Let's take a look at how the clothing store display cabinet is designed and purchased.
Clothing store display cabinet
1, display cabinet material:
The role of the clothing display cabinet is to display clothing. The materials are mostly environmentally-friendly wood panels, specially manufactured fireproof panels, acrylic panels, transparent crystal panels, etc., which have the advantages of convenient disassembly and transportation. In foreign countries, there is a tendency to replace wood and metal with glass reinforced plastic and replace glass with plexiglass. FRP has superior mechanical properties, and is characterized by light weight, semi-light transmission, coloring, free forming, and low cost. It can be used for racks, cabinets, cabinets, tables, boxes, partitions, etc. for merchandise display. Because of its freedom of formation, designers can give it many new forms.
2, display cabinet layout:
In general, the use of clothing store display cabinets is elegant. The size, material, and form characteristics of the clothing store display cabinet are the same, and the color is consistent, which is the uniformity of the clothing store display cabinet. The shape of the display cabinets in the same store should be basically uniform, in order to create a neat and orderly environment and provide a good atmosphere for shopping. Consistent size, consistent materials, consistent form features, and consistent color make the display cabinet a sense of unity.
Clothing store display cabinet
The layout of the display cabinet is the main content of the layout of the business hall. The passage made by the display cabinet determines the flow of the customer, regardless of the vertical cross, oblique cross, radiant, free flow or direct layout. All should have some flexibility to change the content of the business, so as to adjust the form of the display cabinet as needed. Therefore, all kinds of display cabinets in modern integrated shopping malls are in the form of a combination, and only a few franchised stores use a small amount of fixed forms. The shape selection of the clothing store display cabinet can be made according to the needs of the goods and the location of the ground, and can be used as a standard style or special-shaped display cabinet. The back panel of the display cabinet placed against the wall is an opaque panel, and the same color, white color or mirror surface as the cabinet body can be selected.
3, display cabinet design:
The particularity of goods is mainly reflected in whether they can be stacked, suspended, placed vertically, horizontally, in bulk, etc. Some commodities are sensitive to temperature and light, and glass refrigerators are used. Some precious commodities have special safety measures for display cabinets. The requirements, some goods that can be directly contacted by customers, are designed to provide customers with sufficient convenience. The design of the display cabinet should ensure that the merchandise display has appropriate area and space when it is put on the shelf, so that the goods can be effectively arranged in a horizontal arrangement to show the different varieties, and the different specifications and grades of the same variety are displayed vertically. Appropriate space is not only for the vertical arrangement of goods, but also for the salesperson to put on shelves, release goods, and clean.
Clothing store display cabinet
4, display cabinet color:
In order to display goods, the display cabinets generally do not use irritating colors, so as not to take the lead. However, the color relationship between the merchandise display rack and the merchandise must take into account the usual color effects. For brightly colored goods, the color of the display cabinet should be gray; for light-colored goods, the color of the display cabinet should be deep; for dark goods, the color of the display cabinet should be light. The matching of the display cabinet and the color of the product is to serve as a foil for the background color.
5, display cabinet lighting:
On-store merchandise display stands and merchandise stands need to ensure sufficient light, which is very important to promote the sale of goods. The setting of the light should be such that the light is close to the natural light, so that the natural color of the product is not affected. Generally, the lighting layout of the store adopts a lighting method that uses both the whole and the part: the top and the inside of the commodity shelf, the commodity cabinet, and the commodity cabinet are partially added. Lighting fixtures to ensure the clarity of the merchandise. However, sufficient luminosity is not perfect lighting. The lighting of the shopping mall should be based on the position of the display cabinet to determine the location of the lighting. The lighting in the cabinet and cabinet should consider the light-emitting range of the lighting, and adjust according to the actual size of the cabinet and cabinet.
Through the above content, do you have a clear understanding of the choice and design of the display rack for your clothing? If you want to make the interior decoration, the design of the display cabinet is a polite step.
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