Latest window film material

When a young, beautiful, stylish, and brand-conscious consumer visits her favorite store, what attracts her and lets her pick it up and finally decides to pay for it?

The answer is complicated. What attracts her and makes her make a decision is the result of a combination of factors. The price, quality of products, the overall effect of packaging, and the psychological factors of consumers will all affect her final purchase. What is certain, however, is that consumer intuition is very important for the intuitive response to packaging. Therefore, good tactile and visual feelings are the key factors that make packaging attractive. In order to win more sales, product packaging must have three requirements: to be attractive; to protect the product; to clearly see the product through the packaging. The window opening tray meets these requirements. In addition to displaying the product, the crystal clear form also complements and enhances the overall effect of the carton pack.

Clarifoil has developed a series of latest technologies for window films, such as flash effects, engraving of individual trademarks on the film, and pearlescent effects. These technologies have greatly attracted the attention of salesmen and packaging designers in Europe, the United States and Asia's rapidly growing markets. The products that were packaged in the new carton were well-received after they were launched into the world.

Unique environmental protection and hygiene performance

Clarifoil's cellulose acetate film is an environmentally friendly material. Its main raw material, cellulose pulp, is certified by many parties and is safe and environmentally friendly. Gordon Willins, Clarifoil’s business director, said: “The wood we use is a natural renewable resource and 100% comes from managed forests. Also, Clarifoil has been certified by the UK Environmental Agency for the waste management of paper and board.” This window film is synthesized under specific conditions and has the advantages of safe recovery. Over time, it can biodegrade, so it can be disposed of by landfill. In addition, it can be directly incinerated to release CO2 and water without residual toxic substances.

Clarifoil's internal standards for material safety settings have been recognized by the U.S. and European standards. The cellulose acetate film itself is safe, and the contents of lead, mercury, cadmium, and hexavalent chromium are all lower than 100 ppm (parts per million) and can be used for food packaging. In addition, this is a natural breathable material, and its excellent air permeability is also a great advantage of its application to food packaging. If you use a Clarifoil film in a window pack for packaging wet foods, there is no need to add a special anti-fogging agent to avoid fogging. In addition, this material can also be used for the packaging of metal products.

Environmental protection and hygiene are the basic requirements for window materials. Although some 50 years ago, some people studied cellulose films and used them as substrates and packaging materials for improved performance. But until today, when it comes to environmental challenges, it shows more advantages. This material has passed environmental protection certification and has natural features that resist finger prints and wear marks, giving people a clean and natural touch. All of these make consumers feel more at ease. In addition, the material has excellent characteristics, such as: no white crease after bending, good adaptability to paper and paperboard, machinability, die-cutting, high-speed hot stamping and coating, etc., and is widely known in the packaging industry.

Latest technological advances

The active promotion of products into the market is a major business issue. For this type of product that has been used in the printing and laminating industry for more than 40 years, Clarifoil has demonstrated amazing creativity.

“Simply put, the production process of the film includes: mixing the cellulose acetate, acetone and additives into the container, and depositing the mixed solution on the metal transfer belt, and drying with circulating warm air. Dry again and wrap it around the rollers. The acetone is recyclable when dry,” says Willins. “We can produce a variety of thicknesses from 14 microns to 500 microns, multiple colors, transparent, translucent and opaque effects. Thin film material. This proven method of film making can produce high-quality products without defects such as 'fish eyes' and pleats."

In the film manufacturing process, Clarifoil can also perform continuous chemical and physical modification of the material to achieve more functions. In terms of chemical modification, adding different types and concentrations of additives can produce different colors and unique color effects, such as: by adding red and green can produce a unique flash effect. At the same time can also achieve specific functions, such as: reduce the burning rate and improve the anti-counterfeiting effect. In addition, the company also supplies a large number of films for security seal labels.

In terms of physical modification, the film surface can produce a high gloss to deep matte gradient effect through various forging glazings. Films used in the electronics industry have optical transparency that meets industry standards. This means that the cellulose acetate film acts as a clear, transparent window material. And, designers can also play on the film. For example, when a trademark or text is printed on a paper box, either the actual color or the hollow outline can be extended to the window film to form a unique effect and have an actual anti-counterfeiting effect.

For several years, silky luster was only part of the film's characteristics. It is widely used in the coating process of cosmetics cartons and prints, which opens up a vast market for the company. Such as: the decoration of the CD box - the world's best-selling rock star album in the 1960s, covered with a transparent layer of Clarifoil film. The use of the film highlights the vivid colors and exquisite levels of the printed matter, while also enhancing the tactile sensation.

The latest advances in thin film technology are pearlescent effects and a variety of colors. Clarifoil's flexible and flexible production process completely eliminates the technical concept that “all materials use the same coating”. Willins concluded: “This means that we can create unique colors and effects for individual brands. Based on the suitability testing of different substrates, inks and adhesives, we can quickly realize the design concept of the product and conduct production trials. ."

Source: Huayin Media