Short-run printing, digital printing, cloud printing, on-demand publishing, custom publishing, and more. New technologies, new ideas, and new operating models are emerging one after another. Is traditional paper-based publishing facing new challenges and new challenges? If it is from the small environment of traditional publishing itself, it is indeed the autumn of life and death. However, if we look at the big perspective of the panorama, the printing mode, management form, and operational process changes brought about by the new technology and new ideas are being given. The various aspects of traditional paper media publishing have brought new opportunities and endless business opportunities.
The new printing technology and concept represented by cloud concept and digital technology have broken through the bottleneck of traditional printing. The printing of small copies is made possible by technical changes, and the cost is greatly reduced. This saves the capital investment of the company on the one hand and meets the needs of the niche on the other hand. The market demand for individualization and segmentation can be more effectively met. The new opportunity has brought about a new management revolution. On the one hand, the application of new technology has improved the work efficiency and met the differentiated demand in the new market environment. On the one hand, it reduces the cost of production and operation of enterprises, and opens up the possibility of improving the profit margin of enterprises. At the same time, it also creates a good technical and logistical foundation for the company in the market competition.
The maturity of short-board printing technology has begun to popularize the printing of small copies. Under the traditional printing technology, it is possible to achieve a cost balance by printing more than 3,000 copies, but under the short-board technology, one or two thousand copies, hundreds of copies, or even one or two volumes can be printed. This eliminates the need for companies to invest too much in printing on the printing, and also reduces the market risk of slow sales after printing too many copies. And it can satisfy the niche publishing, market segmentation and personal needs of the individuality of the book. For this reason, the overall operation, management, logistics, and operational processes of the company will change accordingly. The use of new technology can greatly reduce the storage cost of the warehouse. Some books can do small inventory, and some books can even do zero inventory. Printed here, there is more than the number of customers printed, avoiding risks and reducing investment. The manpower, physics and financial resources invested by enterprises in the storage and transportation links have been greatly reduced. Through the combination of tradition and new technology, the company calculates the cost quantity line in the quantity of printing to achieve this optimization. The printing of large replicas is still carried out with traditional techniques, while the printing of small replicas is made with new technology. This combination of old and new, to a large extent, reduces the cost of technology, and reduces the physical burden, bringing more economic benefits to the enterprise.
The same digital technology also brings us a new printing model. In the past, printing was required to produce a film, and the printing plate was made in a film. Not only the long cycle, the manual operation process, but also the natural will also raise the cost of printing, and there will be more errors in the connection of each link. If it is printed in a geographically wide market, it is necessary to transport the length of the film. This is not only easy to cause damage and loss, but also greatly prolongs the production cycle, and will compete in the market based on efficiency and speed. It will cause extremely unfavorable situation and lose the vast market opportunities and shares. But digital printing technology has greatly solved this bottleneck. Off-site printing can be started locally by simply transferring the corresponding documents in digital form via the Internet. This not only greatly improves efficiency, but also shortens the production process. And reduce the cost and formalities of the corresponding administrative management and business management. It is undoubtedly a great help and support for enterprises to improve their competitiveness and reduce costs.
The cloud concept extended by the use of new technologies greatly simplifies the implementation of new technologies. The user can share the files that need to be printed on the shared server, and the producer can download and print the files from anywhere. For companies that need a lot of printing, you can set up a printing plant in multiple locations. For example, a journal needs to be printed 1 million copies per issue and distributed nationwide. Then you can set up a printing factory according to your business needs in any location in Guangdong, Shanghai, Beijing, Shenyang, Lanzhou, Chengdu, Wuhan, etc. Each printer is printed separately as needed and then shipped locally to the nearest customer. Small copies can be printed on the basis of short-board printing, allowing more products and companies to apply this new technology and operating model. Such a company saves logistics costs and speeds up the cycle of production and distribution to the channel. While greatly reducing costs, you can also seize the opportunity of sales.
The domestic application of the above technology should be successful in Jiangsu Phoenix Group. In recent years, Jiangsu Phoenix Group has been in a leading position, and has actively launched in the market, creating a large number of products, and acquiring a number of private enterprises in the industry. The application of new technologies and the consequent changes in management concepts, the effective control of costs are the solid post-war guarantees and foundations behind these achievements. The Group not only actively explores new technologies and operating concepts, but also develops special papers for short-run printing technology based on market opportunities brought about by new technologies and new equipment. At the same time, the printing enterprises that are equipped with new technologies not only meet the printing production needs of the group itself, but also undertake the printing orders of other group publishing units. In the face of the huge economic benefits derived from the application of new technologies, a virtuous cycle of cost input and technology renewal has been realized.
In the United States, there is a website (name forgot), which is based on new technology and carries out a new business model under the new technology of traditional paper-based books. The website's database contains millions of books and corresponding copyright licenses. Customers can place orders on the books they need in the United States. The number is from one book, and it is a few hundred. The average accounting is only 1.8 copies per print. This greatly satisfies the reader's need for old and book, and fills the market needs of niche and on-demand reading. This business model, in the case of explosive and normal book varieties, can provide each reader with paper-based books that are needed according to their reading needs. Under the premise of market refinement and differentiation, this model will be an important development direction and component of the future market.
Of course, new technologies and new equipment are expensive, and a set of printing equipment often costs tens of millions of yuan. However, on the surface, it is expensive, but under the combination of various factors and derivative benefits, it still has huge economic benefits. For example, according to the traditional model, it is necessary to publish 100 book varieties a year. Each variety requires 5,000 copies, but only 3,000 of them need to be shipped, and the remaining 2,000 are stocked. This extra 2000 book will take up huge costs. But with the new technology, the first print can be 3,000 copies, and the rest can be printed at any time when needed. This reduces capital investment and reduces logistics. At the same time, the capital saved can continue to invest in new projects, which greatly accelerates the capital turnover rate. The new equipment not only has the traditional printing function, but also integrates the binding function of the book. This improves efficiency, reduces the production process, and saves manpower, material resources, logistics and other costs.
Of course, the technological revolution brought about by new equipment and new technological concepts will inevitably extend to the organizational structure and management system of enterprises. The resulting corporate financial accounting, business processes, operating models, and so on, will change dramatically. How to adapt to the changes brought about by new technologies is a new topic. Good technical equipment also needs a good operating system to transform technical energy into corporate wealth, and to expand the capabilities generated by new technologies. The new technology and new operating model also need corresponding qualified personnel to operate and use. How to link the energy of technical equipment with the existing model of the enterprise will become a new topic and a huge challenge for domestic publishers. The integration and optimization of equipment, technology, talents and systems will be a focus of future work and will become a weapon in the market competition.
The new printing technology and concept represented by cloud concept and digital technology have broken through the bottleneck of traditional printing. The printing of small copies is made possible by technical changes, and the cost is greatly reduced. This saves the capital investment of the company on the one hand and meets the needs of the niche on the other hand. The market demand for individualization and segmentation can be more effectively met. The new opportunity has brought about a new management revolution. On the one hand, the application of new technology has improved the work efficiency and met the differentiated demand in the new market environment. On the one hand, it reduces the cost of production and operation of enterprises, and opens up the possibility of improving the profit margin of enterprises. At the same time, it also creates a good technical and logistical foundation for the company in the market competition.
The maturity of short-board printing technology has begun to popularize the printing of small copies. Under the traditional printing technology, it is possible to achieve a cost balance by printing more than 3,000 copies, but under the short-board technology, one or two thousand copies, hundreds of copies, or even one or two volumes can be printed. This eliminates the need for companies to invest too much in printing on the printing, and also reduces the market risk of slow sales after printing too many copies. And it can satisfy the niche publishing, market segmentation and personal needs of the individuality of the book. For this reason, the overall operation, management, logistics, and operational processes of the company will change accordingly. The use of new technology can greatly reduce the storage cost of the warehouse. Some books can do small inventory, and some books can even do zero inventory. Printed here, there is more than the number of customers printed, avoiding risks and reducing investment. The manpower, physics and financial resources invested by enterprises in the storage and transportation links have been greatly reduced. Through the combination of tradition and new technology, the company calculates the cost quantity line in the quantity of printing to achieve this optimization. The printing of large replicas is still carried out with traditional techniques, while the printing of small replicas is made with new technology. This combination of old and new, to a large extent, reduces the cost of technology, and reduces the physical burden, bringing more economic benefits to the enterprise.
The same digital technology also brings us a new printing model. In the past, printing was required to produce a film, and the printing plate was made in a film. Not only the long cycle, the manual operation process, but also the natural will also raise the cost of printing, and there will be more errors in the connection of each link. If it is printed in a geographically wide market, it is necessary to transport the length of the film. This is not only easy to cause damage and loss, but also greatly prolongs the production cycle, and will compete in the market based on efficiency and speed. It will cause extremely unfavorable situation and lose the vast market opportunities and shares. But digital printing technology has greatly solved this bottleneck. Off-site printing can be started locally by simply transferring the corresponding documents in digital form via the Internet. This not only greatly improves efficiency, but also shortens the production process. And reduce the cost and formalities of the corresponding administrative management and business management. It is undoubtedly a great help and support for enterprises to improve their competitiveness and reduce costs.
The cloud concept extended by the use of new technologies greatly simplifies the implementation of new technologies. The user can share the files that need to be printed on the shared server, and the producer can download and print the files from anywhere. For companies that need a lot of printing, you can set up a printing plant in multiple locations. For example, a journal needs to be printed 1 million copies per issue and distributed nationwide. Then you can set up a printing factory according to your business needs in any location in Guangdong, Shanghai, Beijing, Shenyang, Lanzhou, Chengdu, Wuhan, etc. Each printer is printed separately as needed and then shipped locally to the nearest customer. Small copies can be printed on the basis of short-board printing, allowing more products and companies to apply this new technology and operating model. Such a company saves logistics costs and speeds up the cycle of production and distribution to the channel. While greatly reducing costs, you can also seize the opportunity of sales.
The domestic application of the above technology should be successful in Jiangsu Phoenix Group. In recent years, Jiangsu Phoenix Group has been in a leading position, and has actively launched in the market, creating a large number of products, and acquiring a number of private enterprises in the industry. The application of new technologies and the consequent changes in management concepts, the effective control of costs are the solid post-war guarantees and foundations behind these achievements. The Group not only actively explores new technologies and operating concepts, but also develops special papers for short-run printing technology based on market opportunities brought about by new technologies and new equipment. At the same time, the printing enterprises that are equipped with new technologies not only meet the printing production needs of the group itself, but also undertake the printing orders of other group publishing units. In the face of the huge economic benefits derived from the application of new technologies, a virtuous cycle of cost input and technology renewal has been realized.
In the United States, there is a website (name forgot), which is based on new technology and carries out a new business model under the new technology of traditional paper-based books. The website's database contains millions of books and corresponding copyright licenses. Customers can place orders on the books they need in the United States. The number is from one book, and it is a few hundred. The average accounting is only 1.8 copies per print. This greatly satisfies the reader's need for old and book, and fills the market needs of niche and on-demand reading. This business model, in the case of explosive and normal book varieties, can provide each reader with paper-based books that are needed according to their reading needs. Under the premise of market refinement and differentiation, this model will be an important development direction and component of the future market.
Of course, new technologies and new equipment are expensive, and a set of printing equipment often costs tens of millions of yuan. However, on the surface, it is expensive, but under the combination of various factors and derivative benefits, it still has huge economic benefits. For example, according to the traditional model, it is necessary to publish 100 book varieties a year. Each variety requires 5,000 copies, but only 3,000 of them need to be shipped, and the remaining 2,000 are stocked. This extra 2000 book will take up huge costs. But with the new technology, the first print can be 3,000 copies, and the rest can be printed at any time when needed. This reduces capital investment and reduces logistics. At the same time, the capital saved can continue to invest in new projects, which greatly accelerates the capital turnover rate. The new equipment not only has the traditional printing function, but also integrates the binding function of the book. This improves efficiency, reduces the production process, and saves manpower, material resources, logistics and other costs.
Of course, the technological revolution brought about by new equipment and new technological concepts will inevitably extend to the organizational structure and management system of enterprises. The resulting corporate financial accounting, business processes, operating models, and so on, will change dramatically. How to adapt to the changes brought about by new technologies is a new topic. Good technical equipment also needs a good operating system to transform technical energy into corporate wealth, and to expand the capabilities generated by new technologies. The new technology and new operating model also need corresponding qualified personnel to operate and use. How to link the energy of technical equipment with the existing model of the enterprise will become a new topic and a huge challenge for domestic publishers. The integration and optimization of equipment, technology, talents and systems will be a focus of future work and will become a weapon in the market competition.
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